Selling alongside your phone system
For phone system dealers and IT service providers: positioning bhomy next to the phone system, three use cases and how to start with your existing customers.
You sell and look after phone systems or IT. Your customers trust you with everything to do with the phone, and you know their phone system, their numbers and their bottlenecks. That puts you in a good position to sell bhomy. This page shows how to go about it without putting your existing business at risk.
Why you in particular, and where it gets stuck
| Your advantage | The hurdle |
|---|---|
| You know the customer's phone system, provider and phone numbers | Customers see you as a technician, not as an adviser on processes |
| You have access to the phone system and can set up forwarding | Your technicians don't know bhomy yet |
| The customer trusts you with telephony | The worry that a new solution could call your phone system into question |
The positioning: bhomy alongside the phone system
bhomy doesn't replace the phone system. The phone system distributes calls to people, and bhomy takes the calls for which no person is available right now. Say this early and clearly: "Your phone system stays. The assistant takes over when nobody answers."
Three use cases for phone system customers
| Use case | How it works | What you set in the phone system |
|---|---|---|
| Overflow | If it rings too long or the line is busy, the agent takes over | forwarding when unanswered or busy to the bhomy number or the SIP trunk |
| Night service | Outside opening hours, the agent answers every call | time-controlled forwarding in the phone system |
| Front desk | The agent answers, clarifies the request and connects to the right extension | inbound route to the agent, transfer via SIP back to the extensions. Transfers are part of the Pro plan |
For the direct connection, there are guides for 3CX, Yeastar, easybell and others under SIP phone systems. For the transfer back to the phone system to work, it must accept the handover via SIP REFER.
Qualifying in three questions
- "Where do you lose calls today: when the line is busy, after hours or at peak times?"
- "Should the assistant only answer or also connect to colleagues?"
- "Which requests come up most often, and which of them could someone answer without specialist knowledge?"
With the answers, you know the use case and the plan. More under Qualifying.
Package and price
Offer a package the customer knows from you: the bhomy plan, your setup in the phone system and your ongoing care. When referring, the customer takes out the plan with bhomy, and you invoice setup and ongoing care yourself. When reselling, they get everything from one source and you set the total price. How to price this is described under Pricing setup and ongoing care.
Objections that come up specifically here
| Objection | Answer |
|---|---|
| "We already have a voice menu." | A voice menu forwards calls, while the agent answers questions, takes requests and books appointments. Both can be combined: the menu leads to the agent |
| "What if bhomy fails?" | With forwarding when unanswered, the team's phone still rings first. Clarify with the customer what the phone system should do if the forwarding destination can't be reached |
| "Our phone system can't do that." | If the phone system can forward to an external number, a bhomy number is enough, and SIP isn't a must. Check this together with the customer in the phone system |
| "Who's responsible if something doesn't work?" | You for the phone system; for the agent, bhomy when referring, and you with bhomy in the background when reselling, see Support and escalation |
The demonstration for phone system customers
Build yourself a test environment: a phone system in your office or in the cloud that forwards to a demo assistant's phone number. With Partner Plus you can also connect it via SIP, in the free partner account SIP is blocked. That way you show the overflow live: an extension rings, nobody answers, the agent answers, and in the front desk case it connects back to an extension.
Getting started with your existing customers
1. Sort your customer base
Go through your customers and mark those where you know about bottlenecks: many calls, few staff, complaints about availability.
2. Start with three customers
Choose three customers you know well and set up the overflow for them. Their experience is your reference for everyone else.
3. Agree on the division of work
Decide who maintains the prompt and knowledge, who configures the phone system and who helps with faults. Put it in your offer.
4. Train your technicians
Your technicians should have set up call forwarding, the SIP connection and transfers themselves once before they go out to a customer. The guides in this Help Center are enough for that.
5. Then reach out widely
Only once the first three customers are up and running do you write to your customer base, with a specific example from their industry. You label advertising with your partner link as advertising, see Marketing material.
Was this page helpful?